| 000 -LEADER |
|---|
| fixed length control field |
01346nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
9789353168315 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.575 |
| Item number |
SCH-S |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Schilling, Melissa A. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Strategic Management of technological innovation/ |
| Statement of responsibility, etc |
Melissa A. Schilling |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Chennai: |
| Name of publisher |
McGraw Hill Education (India) Private Limited, |
| Year of publication |
2020 |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Strategic Management of Technological Innovation, 4e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling’s approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as a strategic process, and as such, is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation, to strategy formulation, to strategy implementation. As a brief, affordable paperback, it is ideal to package with cases. Recommended case sets from the author are available through McGraw-Hill Create or from the Harvard Business School Case Database.<br/><br/> |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Technological innovations |
| Geographic subdivision |
India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Conflict management |
| Geographic subdivision |
India |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Shankar, Ravi |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
