Behaviour science foundations of consumer behavior
Contributor(s): Cohen, Joel B.
Publisher: New York The Free Press 1972Description: 474p.Subject(s): Attitude change | Social psychology | Consumer behaviour | Psychology | Social influence | Human behaviourDDC classification: 302 BEH-| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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NASSDOC Library | 302 BEH- (Browse shelf) | Available | 4419 |
Includes index
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