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Comprehensive and comparative study of marketing strategies of ICICI Bank

By: Satyendra Kumar.
Contributor(s): Kunwar, Neelma.
Publisher: Chandra Shekhar Azad University of Agriculture & Technology, Kanpur 2016Description: v.p.Subject(s): ICICI BANK | BANKS AND BANKING/// ICICI BANK | BANK MARKETING | FINANCIAL INSTITUTIONSDDC classification: TS 1086
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Thesis Thesis NASSDOC Library
TS 1086 (Browse shelf) Not for loan 49036

includes bibliography

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