Last battle of Saraighat : the story of the BJP's rise in the North-East
By: Rajat Sethi | Shubhrastha.
Publisher: Gurgaon Penguin Random House India 2017Description: xxxvii, 182p.ISBN: 9780670090273.Subject(s): Politics and government. -- Bharatiya Janata Party. -- Rashtriya Swayam Sevak Sangh. -- Hinduism and politics -- Hindutva -- Political campaigns -- Assam (India)DDC classification: 954.162 Summary: The first-ever account of the BJP's landslide victory in the 2016 Assam legislative assembly elections. The Battle of Saraighat was fought in 1671 between the Ahoms of Assam and the Mughal invaders. In 2016, the BJP centred its strategy for the legislative assembly elections on this historic battle, focusing on issues of illegal migration, constantly invoked in the party's rallies, posters and communication to appeal to the voting public. The historic elections saw the BJP win an overwhelming majority of assembly seats in Assam, where the Congress had been in power for decades. It was a watershed moment that opened the door for the party to the political corridors of the North-east. They outline the political history of the region, provide details of election strategies employed by the party and explain why they resonated with the local people so strongly. The Last Battle of Saraighat looks at Assam as a case study to explain the rise of the BJP in the North-east and throws light on the key political issues of the region.| Item type | Current location | Call number | Status | Date due | Barcode |
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NASSDOC Library | 954.162 RAJ-L (Browse shelf) | Available | 50492 |
The first-ever account of the BJP's landslide victory in the 2016 Assam legislative assembly elections. The Battle of Saraighat was fought in 1671 between the Ahoms of Assam and the Mughal invaders. In 2016, the BJP centred its strategy for the legislative assembly elections on this historic battle, focusing on issues of illegal migration, constantly invoked in the party's rallies, posters and communication to appeal to the voting public. The historic elections saw the BJP win an overwhelming majority of assembly seats in Assam, where the Congress had been in power for decades. It was a watershed moment that opened the door for the party to the political corridors of the North-east. They outline the political history of the region, provide details of election strategies employed by the party and explain why they resonated with the local people so strongly. The Last Battle of Saraighat looks at Assam as a case study to explain the rise of the BJP in the North-east and throws light on the key political issues of the region.
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