Mazzarella, Willia; <br/><br/>
Shoveling smoke: advertising and globalization in contemporary India 

 - New Delhi  Oxford University Press  2003 
 - xvi, 364p. 
<br/><br/><label>ISBN: </label>19-567040-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising - India<br/>Consumer advertising<br/>Publicity<br/>Sales promotion - India
<br/><br/><label>Dewey Class. No.: </label>380.102454 MAZ-S