000 | 00498nam a2200157Ia 4500 | ||
---|---|---|---|
999 |
_c18968 _d18968 |
||
082 | _a658 IND- | ||
245 | 0 | _aRefereed proceedings of 5th Conference on Excellence in Research and Education (CERE - 2013) | |
260 |
_aNew Delhi _bAllied Publishers _c2013 |
||
300 | _aviii, 380p | ||
500 | _aIndore Management journal special issue | ||
650 | _aMARKETING - INDIA | ||
650 | _aMANAGEMENT | ||
700 | _aPalsule-Desai, Omkar D. | ||
710 | _aIndian Institute of Management, Indore | ||
942 | _cBK |