| 000 | 01114cam a2200205 i 4500 | ||
|---|---|---|---|
| 999 |
_c37467 _d37467 |
||
| 020 | _a9781442262690 (hardback : acidfree paper) | ||
| 041 | _aEnglish. | ||
| 082 | 0 | 0 |
_a025.1/977 _bGOR-M |
| 100 | 1 |
_aGordon, Valerie S., _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing for special and academic libraries : _ba planning and best practices sourcebook / _cValerie S. Gordon and Patricia C. Higginbottom. |
| 260 |
_aLanham: _bRowman & Littlefield, _c2016. |
||
| 300 | _axix, 157p. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | _aMarketing for Special and Academic Libraries is an easy-to-follow, practical, easily-implementable, 21st-Century marketing book for academic and special libraries. Written by two practicing librarians who are passionate about communicating with user, the book provides both the inspiration and drive to market your library and practical tips and suggestions on how to do that effectively | ||
| 546 | _aEnglish. | ||
| 650 | 0 |
_aAcademic libraries _xMarketing. |
|
| 650 | 0 |
_aSpecial libraries _xMarketing. |
|
| 700 | 1 |
_aHigginbottom, Patricia C., _eauthor. |
|
| 942 |
_2ddc _cBK |
||