| 000 | 00614nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c39744 _d39744 |
||
| 020 | _a978-81-906531-9-0 | ||
| 082 |
_a 658.827 _bDUB-G |
||
| 245 |
_aGlobal Competition and Brand Promotion / _cJayashree Dubey ed. |
||
| 260 |
_aNew Delhi: _bExcel Publications, _c©2008 |
||
| 300 | _axii, 532p. | ||
| 504 | _aincludes author index | ||
| 650 | _aBranding (Marketing) | ||
| 650 | _aInternational business enterprises—Marketing | ||
| 650 | _aCompetition, International | ||
| 650 | _aMarketing—Management | ||
| 650 | _aGlobalization—Economic aspects | ||
| 700 |
_aDubey, Jayashree _eed. |
||
| 942 |
_2ddc _cBK |
||