Global Competition and Brand Promotion /
edited by:Dubey, Jayashree
Jayashree Dubey ed.
- New Delhi: Excel Publications, ©2008
- xii, 532p.
includes author index
978-81-906531-9-0
Branding (Marketing)
International business enterprises—Marketing
Competition, International
Marketing—Management
Globalization—Economic aspects
658.827 / DUB-G
includes author index
978-81-906531-9-0
Branding (Marketing)
International business enterprises—Marketing
Competition, International
Marketing—Management
Globalization—Economic aspects
658.827 / DUB-G